Bachelor of Business Administration — Business Analysis Major

Become an expert in helping businesses identify and solve challenges with the fully online Bachelor of Business Administration with a Business Analysis major at Southeastern University. This optional major gives you knowledge and skills in business and technology needed to succeed as a business analyst. You’ll also improve your knowledge of project analysis, which is another focus of the major. The program will help you enter or pursue career growth in the related fields of business analysis and project management. American employers will need 876,000 professionals with business analysis knowledge by 2020. (Source: U.S. Bureau of Labor Statistics, Employment Projections Program)


SEU is an academic member of the International Institute of Business Analysis, and our curriculum covers all the required content areas and required hours of study for students to sit for the following industry certifications:

  • Microsoft Office Excel Basic and Advanced
  • International Institute of Business Analysis (IIBA) Level I
  • Project Management Institute Body of Knowledge (PMBOK) for Certified Associate in Project Management (CAPM)

Program Outcomes

Students who complete the business analysis program will:

  • Demonstrate the principles of business analysis and project management for immediate application in their careers
  • Gain an understanding of how to make businesses more efficient, customer-focused and process-driven
  • Improve their general business knowledge
  • Be prepared to sit for industry certifications

Total Credits: 120

  • General education core: 47 credit hours
  • Required major core: 61 credit hours
  • General electives: 12 credit hours

Program Length: Approximately 24 months (program length will vary depending on transfer credits)
Program Delivery: Online
Tuition: $390 per credit hour

Admission Requirements

  • Official high school transcripts
  • Official transcripts from all colleges and universities attended
  • Biographical essay
  • Personal reference form
  • ACT or SAT I scores (if applicable)

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In the online Bachelor of Business Administration program at Southeastern University, students are required to complete 47 credit hours of general education courses, 46 credit hours of required major courses and 27 credit hours of general electives. Required business courses include Business Analytics, Foundations of Managerial Accounting, Design Thinking for Business, and Workplace Ethics and Social Responsibility.


All courses are 3 credits unless otherwise noted.

General Education Core (47 hours)

Arts of Communication (9 hours)
Behavioral and Social Sciences (10 hours)
Business (3 hours)
Humanities and Fine Arts (6 hours)
Mathematics (6 hours)
Natural Sciences w/Lab (4 hours)
Religion Core (9 hours)

Pre-Business Core (21 hours)


Business Core (25 hours)


General Electives (27 hours)

Any college-level courses 

Business Analysis Major (18 hours)


*If students elect to take the Leadership track, 12 hours of approved LDRS courses are required based on career goals and then 16 General Elective Hours.


A number of career opportunities are available for those with a Bachelor of Business Administration degree. Graduates of this program may choose to use this degree to pursue further education, such as a Master of Business Administration (MBA), or to seek better opportunities in their current career. Graduates can pursue jobs in health care management, finance management, human resource management and marketing management. Positions available to graduates of business administration programs include chief financial officer, sustainability management or operations managers.


The median annual salary is $105,000 for a position in sales management and $110,000 for a position in finance management. Marketing managers earn about $116,000 a year. The median annual salary in health care administration is $89,000 and in hospitality management is $47,000.


Students who complete the business administration program will be prepared for careers such as

According to the Bureau of Labor Statistics, jobs that require a degree in business administration are expected to grow at an average or faster-than-average pace. A degree in business administration can aid in the pursuit of better career options. Southeastern University offers a flexible and accelerated format to best fit a student’s lifestyle and responsibilities. The business administration program was designed specifically for professionals seeking to advance their careers.

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