Bachelor of Business Administration

The Bachelor of Business Administration degree offered by Southeastern University is tailored to students who are enterprising, goal-oriented and tech-savvy. This program, which is delivered in a completely online format, aims to equip students with the skills and knowledge needed to keep a business or organization running smoothly and successfully. The core of the business administration curriculum includes foundational business concepts, communication best practices, and business management skills.

Program Outcomes

The ability to communicate professionally and having honed management skills and an understanding of fundamental concepts of business are paramount to succeeding in today’s dynamic business world. Because the marketplace changes quickly and often, competition for positions can be fierce. Although an associate degree may be helpful in acquiring an entry-level position, individuals who have earned at least a Bachelor of Business Administration are more likely to land a higher-paying position. The program offered by Southeastern University focuses on equipping graduates with a variety of skills that relate to important topics. Global business management, business law, and management information systems are all covered by the curriculum. The core and pre-core business courses focus on the subjects that influence and drive the business world today.


Students who complete the business administration program will

  • Demonstrate foundational core business concepts.
  • Understand the importance of ethical behavior and social responsibility.
  • Communicate professionally in oral, written, interpersonal and collaborative methods.
  • Demonstrate management skills in a workplace environment.

Total Credits: 120

  • General education core: 47 credit hours
  • Required major core: 46 credit hours
  • General electives: 27 credit hours

Program Length: as little as 24 months (program length will vary depending on transfer credits)
Program Delivery: Online
Tuition: $390 per credit hour

Admission Requirements

  • Official high school transcripts
  • Official transcripts from all colleges and universities attended
  • Biographical essay
  • Personal reference form
  • ACT or SAT I scores (if applicable)

Request Info


In the online Bachelor of Business Administration program at Southeastern University, students are required to complete 47 credit hours of general education courses, 46 credit hours of required major courses and 27 credit hours of general electives. Required business courses include Business Analytics, Foundations of Managerial Accounting, Design Thinking for Business, and Workplace Ethics and Social Responsibility.


All courses are 3 credits unless otherwise noted.

General Education Core (47 hours)

Arts of Communication (9 hours)

COMM  1433 Fundamentals of Speech
ENGL  1133 English Composition I
ENGL 1233 English Composition II

Behavioral and Social Sciences (10 hours)

SSCI 1001 SEU Online Student Success

Behavioral Science Choose one:
PSYC 1133 Introduction to Psychology
PSYC 1233 Psychology of Adjustment

Historical Perspective Choose one:
HIST 1013 Western Civilization to the 16th Century
HIST 1023 Western Civilization 17th Century to the Present
HIST 2013 American History to 1877
HIST 2023 American History 1877 to Present

Social Science Choose one:
BBUS 2203 Introduction to Economics
BUSI 2103 Macroeconomics
BUSI 2203 Microeconomics

Business (3 hours)

BUSI 1903 Personal Financial Stewardship 

Humanities and Fine Arts (6 hours)

Humanities and Fine Arts Choose one:
COMM 1503 Survey of Western Art
COMM 2033 Theatre Appreciation
COMM 2433 Film Appreciation
ENGL 2233 Introduction to Humanities
MUSC 1003 Music Appreciation
MUSC 1103 History of Jazz
MISS 3733 World Religions

Literature Elective Choose one:
ENGL 2133 Introduction to Literature
ENGL 2513 British Literature I
ENGL 2523 British Literature II
ENGL 3633 American Literature
ENGL 3933 African American Literature
ENGL 4343 Native American Literature and Culture
ENGL 4533 Contemporary Literature

Mathematics (6 hours)

MATH 1213 College Algebra
MATH 2023 Introduction to Probability and Statistics

National Sciences w/ Lab (4 hours)

Choose one of the following and the corresponding lab:
BIOL 1333 Essentials of Human Anatomy and Physiology
CHEM 1213 Intro to Chemistry
NSCI 1033 Life Science
NSCI 1113 Introduction to Physics
NSCI 1133 Physical Science I
NSCI 1433 Botany
NSCI 2033 Astronomy and Earth Science
NSCI 2233 Astronomy
NSCI 2433 Invertebrate & Vertebrate Diversity
NSCI 3333 Ecology
NSCI 4003 Geology

Religion Core (9 hours)

BIOT 1133 Old Testament Survey
BINT 1233 New Testament Survey
THEO 1313 Survey of Christian Theology

Pre-Business Core (21 hours)


BBUS 1003 Introduction to Business Concepts
BBUS 2003 Design Thinking for Business
BBUS 2333 Data Analysis Using Spreadsheets
BBUS 2113 Business Communication
BBUS 2133 Essentials of Financial Accounting
BBUS 2233 Essentials of Managerial Accounting
LDRS 2103 Principled Leadership

Business Core (25 hours)


BBUS 3103 Essentials of Finance
BBUS 3203 Essentials of Management
BBUS 3153 Global Business Management
BBUS 3303 Essentials of Marketing
BBUS 3403 Essentials of Business Law
BBUS 3853 Essentials of Management Information Systems
BBUS 4113 Workplace Ethics and Social Responsibility
BBUS 4603 Strategic Management
BBUS 4141 Business Senior Seminar

General Electives (27 hours)

Any college-level courses 

*If students elect to take the Leadership track, 12 hours of approved LDRS courses are required based on career goals and then 16 General Elective Hours.


A number of career opportunities are available for those with a Bachelor of Business Administration degree. Graduates of this program may choose to use this degree to pursue further education, such as a Master of Business Administration (MBA), or to seek better opportunities in their current career. Graduates can pursue jobs in health care management, finance management, human resource management and marketing management. Positions available to graduates of business administration programs include chief financial officer, sustainability management or operations managers.


The median annual salary is $105,000 for a position in sales management and $110,000 for a position in finance management. Marketing managers earn about $116,000 a year. The median annual salary in healthcare administration is $89,000 and in hospitality management is $47,000.


Students who complete the business administration program will be prepared for careers such as

According to the Bureau of Labor Statistics, jobs that require a degree in business administration are expected to grow at an average or faster-than-average pace. A degree in business administration can aid in the pursuit of better career options. Southeastern University offers a flexible and accelerated format to best fit a student’s lifestyle and responsibilities. The business administration program was designed specifically for professionals seeking to advance their careers.

Request Info