Bachelor of Science in Communication and Mass Media

Follow your interests and discover the career possibilities with the fully online Bachelor of Science in Communication and Mass Media degree from Southeastern University. Become an influencer and learn to effectively share information, communicate with both individuals and masses, and build the strength of your own voice. Our faith-based curriculum is designed with your busy schedule in mind. The courses offered through this degree program will prepare you for a variety of communication careers and include instruction on design and production, digital marketing, interpersonal and global communication, storytelling and effective persuasion, communication law, and much more.

Program Outcomes

Students who complete the communication and media program will:

  • Demonstrate effective vocal and written communication skills with individuals and masses alike
  • Utilize excellent critical thinking and problem-solving skills
  • Think critically about mass-mediated communication messages
  • Produce effective digital designs and digital marketing campaigns
  • Identify and apply professional persuasive marketing techniques

Graduates will be prepared for careers or advanced study in many fields, which may include:

  • Digital Marketing
  • Public Relations
  • Journalism
  • Communication Consulting
  • Campaign Management
  • Social Media
  • Fundraising

Total Credits: 120

  • General education core: 56 credit hours
  • Required major core: 40 credit hours
  • General electives: 24 credit hours

Program Length: 48 months (program length will vary depending on transfer credits)
Program Delivery: Online
Tuition: $390 per credit hour

Admission Requirements

  • Official high school transcripts
  • Official transcripts from all colleges and universities attended
  • Biographical essay
  • Personal reference form
  • ACT or SAT I scores (if applicable)

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Courses

All courses are 3 credits unless otherwise noted.

Foundational Core (56 hours)

Spiritual Formation (13 hours)
  • CORE 1001 College and Christian Calling
  • BIOT 1433 Old Testament and its Interpretation
  • BINT 1533 New Testament and its Interpretation
  • THEO 2123 Christian Thought and Practice
  • COMM 3113 Integrating Faith in Language and Communication Arts
Christian Responsibility (9 hours)
  • CORE 1503 Personal Stewardship
  • CORE 2013 Human Diversity and Christian Community
  • THEO 3123 Introduction to Ethics
Intellectual and Practical Skills (15 hours)
  • COMM 1433 Fundamentals of Speech
  • ENGL 1133 English Composition I
  • ENGL 1233 English Composition II
  • Mathematics (select two): MATH 1313, MATH 1213, MATH 1323, MATH 2023, or BBUS 2433
Engaging Human Culture and the Natural World (19 hours)
  • History Elective (select one): HIST 1033, HIST 1043, HIST 2013, or HIST 2023
  • Humanities Elective (select one): HUMS 2033 or HUMS 2233
  • Literature Elective (select one): ENGL 2133
  • Psychology Elective (select one): PSYC 1133 or PSYC 1233
  • Social Science Elective (select one): SSCI 2033, SSCI 2233, or BBUS 2203
  • Natural Sciences Elective (select one): NSCI 1034 or BIOL 1334

Communication and Mass Media Major Core (40 hours)

Communication Core Studies (25 hours)
  • COMM 2083 Interpersonal Communication
  • COMM 2323 Introduction to Public Relations
  • COMM 2423 Writing for Digital Media
  • COMM 3153 Interpreting Narratives and Ideologies
  • COMM 3333 Writing for Mass Media
  • COMM 3533 Mass Communication Theory
  • COMM 4001 Communication Seminar
  • COMM 4143 Storytelling and Persuasion
  • COMM 4533 Mass Communication Law
Broadening Electives (Choose 6 hours)
  • COMM 2093 Cross-Cultural Communication
  • COMM 4183 International Photojournalism (Study Abroad)
  • COMM 4203 Global Communication (Study Abroad)
  • COMM 4213 Public Relations Campaigns and Event Planning
  • COMM 4823 Communication Internship
Technical Skills Electives (Choose 9 hours)
  • COMM 2023 Photography
  • COMM 3003 Magazine Design and Production
  • COMM 3523 Digital Layout and Design
  • COMM 3793 Digital Marketing and Analytics
  • COMM 3823 Web Page Design
  • COMM 4093 Advertising Design

General Electives (24 hours)

Any college-level courses

 

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